$1,000 Daily from Facebook Posting - Side Hustle Nation
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I want to share a remarkable side hustle story that I wouldn’t have believed had I not witnessed it myself. Jeff Rose from Good Financial Sense is making over $1,000 a day just by posting content on Facebook, much of which is merely screenshots of other people's tweets. He figured out how to benefit from Facebook’s content monetization program, which pays creators for keeping users engaged. The longer you scroll, the more ad revenue Facebook generates, and they share that income with content creators like Jeff.
In this episode, Jeff reveals the process of how he established this revenue stream in under a year while only working a few hours each week.
Tune in to Episode 706 of the Side Hustle Show to discover:
- How Jeff stumbled upon this opportunity and earned $137 from his first viral post.
- Setting up Facebook monetization and getting invited to join the program.
- Where to find content ideas and what types perform best.
- The tools Jeff utilizes to schedule a week's worth of posts in just a few hours.
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Accidental Discovery
Jeff’s foray into Facebook monetization began as a joke. He had been posting one to two reels daily on Instagram, some of which were also shared on Facebook. One reel ended up garnering several hundred thousand views on Facebook, far surpassing its performance on Instagram. However, his actual “aha moment” arrived in May or June of 2024 when he found a funny tweet about someone ordering an empty McDonald’s box via DoorDash. The person ordered a Big Mac without the bun, meat, or toppings just to see what would happen. Jeff found it amusing, took a screenshot, and shared it on his Facebook page. The following month, he logged in to find Facebook was paying him $137 for that one post. His subsequent significant post featured a high school photo of Taylor Swift with her ex-boyfriend, which he discovered on X (formerly Twitter) and shared on Facebook, earning over $500. Although neither post was directly linked to personal finance (Jeff’s primary niche), both went viral, and Facebook rewarded him for the engagement.
Setting Up Facebook Monetization
Here’s what you should know about starting with Facebook’s content monetization program:
- It’s by invitation only. Unlike YouTube’s partner program, there’s no specific application process with required subscriber counts or watch hours.
- Facebook reviews your page activity and extends an invitation when they believe you’re ready.
- If you already have an established Facebook page with followers, you likely qualify. You’ll just need to enable it and submit your payment details.
- For newer pages, Facebook will display goals and milestones to achieve, such as posting a certain number of times weekly or publishing reels. Consistently hitting those milestones will likely earn you an invitation.
When Jeff started, his page had about 30,000 followers, but it had been largely inactive. Once he began posting consistently (eight times a day), things began to escalate. One interesting feature Jeff uncovered is that Facebook’s analytics now show how many new followers you gained from each specific post, helping identify which content resonates with new audience members.
What to Post and Content Ideas
Jeff experiments with various content types. On his page, you’ll find a mix of:
- Screenshots from Other Platforms: Jeff discovers viral content on X (Twitter) or Threads and re-shares it on Facebook. Occasionally, it’s finance-related (like stock market charts), and sometimes it’s entirely random (like the DoorDash story). If it’s engaging elsewhere, it could succeed on Facebook too.
- Personal Finance Topics: Posts discussing gold, Bitcoin, the S&P 500, or stock recommendations often resonate with his audience.
- Broader Lifestyle Content: Humor about marriage, parenting anecdotes, and relatable everyday content also perform well—even on a finance-oriented page.
"The weird thing is not everything succeeds,” Jeff remarked. He’s seen content he meticulously crafted using ChatGPT flop, while random screenshots made him hundreds of dollars. The key is volume and experimentation. Keep posting consistently, track what works, and focus on those topics.
Content Sourcing
Jeff primarily finds viral content on other platforms and adapts it for Facebook. His go-to sources are:
- X (formerly Twitter): This is Jeff’s main content source. He seeks tweets that have already gone viral (with hundreds of thousands of views) and takes screenshots to repost
$1,000 Daily from Facebook Posting - Side Hustle Nation
Discover how Jeff Rose generates $1,000 daily through Facebook monetization by utilizing viral posts, strategic scheduling, and straightforward content strategies.
